Northwestern University

Researchers are investigating how individuals and organizations engaged with the Black Lives Matter movement online in 2020.

My Role
  • Designed and launched survey exploring social media practices of users engaging with #BlackLivesMatter.
  • Created and coded a data-set of Fortune 500 companies and their social media behavior in response to the killing of George Floyd.
Platforms & Tools
  • Qualtrics
  • Google Sheets
  • Microsoft Excel
  • Sona